Over the past few months, people in the United
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Over the past few months, people in the United States have been watching some unusual television advertisements They are unusual because they advertise a product that no American uses now or is likely to use in the future.
The advertisements show that a product called golden rice will help prevent blindness in millions of children.
None of these children live in the United States. They live in countries where white rice forms the main part of the diet. Too much white rice without other food causes lack of vitamin A. This can lead to blindness.
Golden rice has been developed to solve this problem through genetic engineering. As well as TV advertisements, most news media carried stories on this great scientific development that would help some of the poorest children in the world.
It could also save the science of genetic engineering. People in Europe and America have learned more about genetically modified food over the past few years. And the more they learn, the less they like what they hear. People like science. And people like to eat food. But they would like the two things kept separate.