笃学奖-Topic8-A14066-甘比精读

Day25:

1.transpire

a.when it transpires that something is the case,people discover that it is the case
b.when something transpires ,it happen.Some speakers of English consider this use to be incorrect.
Synonyms: emerge,happen
Example:It now transpires that corruption has continued.

2.henceforward

Henceforward means from this time on

3.ascension

a.In some religion,when someone goes to heaven,you can refer to their ascension to heaven.
b.The ascension of a person to a high rank or important position is the act of reaching this position.
Synonyms: rise,taking over

4.irremediable

If a bad situation or change is irremediable,the situation cannot be improved
Synonyms: incurrable,hopeless

5.whiff

a.If there is a whiff if a particular smell,you smell it only slightly or only for a bfief period of time,for example as you walk past soneone or something.
b.A whiff of something bad or harmful is a slight sign of it.
Synonyms: smell,trace.
Example:There was about him a whiff of scandal.

6.snowflake

A snowflake is one of the soft,white bits of frozen water that fall as snow.

7.imbued

If someone or something is inbued with an idea,feeling,or quality,they become filled with it.
Synonyms: instill steep
Example:It was imbued with a sense of uncertainty.

8.chice

a.Something or someone that is chic is fashionable and sophisticated.
b.Chic is used to refer to a particular style or to the quality of being chic.
Synonyms: smart,elegant
Example:The pub has a handful of chic rooms.

9.echelon

a.An echelon in an organization or society is a level or rank in it.
Synonyms: level,position

10.asymmetrical

Something that is asymmetrical has two sides or halves that are different in shape,size,or style
Synonyms: uneven,odd

Day26:

1. Last week, it was announced by the brand’s new president Abigail Klem (who stepped into the role in January) that the aspirational, fine-jewelry collection of which this bracelet was a prized example will henceforward be folded into the main line and made more accessible.

笃师:上周, 一月份正式上任的品牌新总裁Abigail Klem宣布:以此款手镯为经典产品的高端魅惑系列珠宝将融入主流产品线,更显亲民。

2. It’s tempting to read this as yet another woe in the catalogue of ills that have befallen the brand since President Donald Trump’s ascension to power.

笃师:人们很容易将此理解成特朗普上任总统之后,该品牌所遭受的又一重创。

3. In particular, the brand’s inventory is skyrocketing on second-hand resale sites such as ThredUP, where demand for Ivanka Trump-branded products in conservative cities such as Houston in Texas is massively outstripping the rate at which more liberal-minded coastal-dwelling urbanites are purging themselves of them.

笃师:尤其是:该品牌在ThredUP这样的二手买卖网站上的库存激增,因为德克萨斯州休斯顿这样的保守地区对该品牌产品需求旺盛,增速远超东西岸更为自由开明都市人群摒弃该品牌的速度。

4. The business of fashion, accessories and especially jewellery is built on the basis, like those of cars and houses, that they are imbued with various life-enhancing qualities.

笃师:时尚饰品行业,尤其是珠宝业都是基于一种理念之上,即商品本身渗透着各种提升生活品质的元素,这一点也同样适用于汽车及房屋。

5. By buying into a brand, so the retail culture has it, we buy into a society of similarly-minded sophisticates who share our values and wallet size.

笃师:零售业的特色文化既是:购买某种品牌就意味着获得了某个圈层的入场券,那里有和你品味一致,所见略同,财力均等的通达之人。

6. Most brands recognize that their survival depends on partnering with high-street retailers in collaborations that will bounce them into a broader market.

笃师:大多数的品牌都意识到其生存取决于和高街零售商展开合作,因为这样才能进入更为广阔的市场。

1. Show an intense passion for:对…表现出极大热情

2. Poor sales:销售状况不佳

3. Increased publicity:上升的曝光率

4. Give an unfair advantage over other competitors:给与不公平的竞争优势,对其他对手不利。

5. Permanent injunction:永久禁令

6. Metropolitan, liberal, latte-drinking snowflakes:都市自由派,喝着拿铁的小资们。

7. Sales increased/surged/skyrocketed:表示业绩增长的各种动词,都是高频词,务必反复内化

8. Just as…A….so is…B…:正如A…., B也是…

9. pitch themselves at the highest echelons of luxury:以顶级奢侈品为标准

10. make them accessible to more ordinary folk:更贴近普通民众

11. accessible price:亲民的价格

12. collaboration with/team-up with:与...合作

13. Expand one’s entry-level offering:拓宽入门级产品种类

14. accessible wilderness:品牌定位盲区

图片发自简书App



Day27:

看完这篇文章最大的一个感触就是一个产品的成功与否与它的客户对象设计很重要啊。及时调整战略,改变客户对象无疑是一个翻身。这篇文章积累的好词好多,可能是最后一篇了,感觉战斗力明显下滑很多很多。好在不是一个特别不感冒的话题不然真的要折腾很久。复盘的时候好好的把这一篇再看看。

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