1.我认为微笑曲线已经失去现实意义了。随着时代的发展,社会生活日益多元化,人们消费意识更加个性化,产品的一切都要从消费者的需求着手,“微笑曲线”风险较大,并非适合所有的制造业。互联网环境下有便于产品的销售与售后服务。
2.链接:https://wk.baidu.com/view/00f7f26748d7c1c708a14591?pcf=2&fromShare=1#1
主旨:Industrial chain becoming the focus of attention
关键词:industrial cluster产业集群
industrial network产业网络
3.市场竞争力增大 消费者不能保证产品质量
解决方法:厂家应该适量找些中间商,将产品的优势发挥到最大处。
4.消费者直接下单,减少了中间商环节,降低成本,用新技术针对消费者的需求进行衣服打版。
5.链接:www.m.9299.net
主旨:Abstract Over the past decade, the traditional purchasing and logistics functions have evolved into a broader strategic approach to materials and distribution management known as supply chain management.
关键词:Logistics物流
Physical distribution物流采购
Supply chain management供应链管理