Do advertisements play a positive or negative role in oursociety?
正论
1. Advertisements provide the most direct, comprehensive and detailed information.
广告最根本的作用:提供信息,再细化,加adj
2. Advertising itself is a business that has provided a great number of jobs.
商业化,广告存在的作用:提供工作,运用that从句
3.With advertisements, people save a lot of time in shopping , looking for jobs, etc.
一种表达:with+×××,巴拉巴拉
广告为人们提供的便利:省时间
4. Daily life needs advertisements because the main function of advertising is to disseminate information on commodities,services, culture, employment ,student enrolment and even marriage.
广告在日常方方面面的作用(比较概括性)
词汇句型更高级the function of××× is to巴拉巴拉
【disseminate(v.)宣传,传播;】
【commodity(n.)商品,货物;同goods】
【enrolment(n.)注册,入学;】
5. A cheerful,witty advertisement makes such a difference to a drab wall or a newspaper full of news of calamities.
运用对比,广告所增添了什么
make such a difference to巴拉巴拉
【witty(adj.)诙谐的,幽默的】
【drab(adj.)单调的,乏味的】
【calamity(n.)灾难,不幸】
6. Without advertisements, newspapers, commercial radios and television,companies could not survive.
一种表达:without×××,巴拉巴拉
反面说,虚拟表达,如果没有,就会怎么样怎么样
7. Advertising is a process of artistic creation
创作广告产生的利
【 artistic creation 艺术创作】
8. Advertising create mass market without advertisements manufacturers may find it difficult to sell their products
商业化的角度,再次运用表达without×××,就会怎么样怎么样
9. Advertising helps stabilize industry and employment ,improves quality and by competition , helps keep prices within bounds.
连用三个动词,阐述广告的利
【keep prices within bounds把价格控制在一定范围内】
驳论
1. Advertisements are imposed upon audience.
人们不需要,强加于
【 be imposed upon 强加于】
2. Advertisements on TV are a nuisance: they interrupt television programs at a shocking frequency.
从日常生活谈,看电视时
【 nuisance 讨厌的事情或人】
3. Consumers have to pay more for the goods owing to the advertising expenses:High prices are maintained by such artificial means.
商业化,广告增加了物品的成本
【artificial means人为方式】
4. Advertisements are simply misleading and cheating. They are filled with flowery phrases and empty promise.
广告的误导和欺骗,两个有反差的词并列,增强表达
【 flowery phrases 华丽的词语】
【 empty promise 假意的承诺】
5. Fake advertising cheats consumers and in some serious cases threatens gullible people’s lives.
同上,广告的欺骗性、误导性
【 gullible 易骗的】
6. Advertisers are inconsiderate to the public. What they care about is making money.
广告的利益化 what they care about is
【 inconsiderate 不考虑的】
7. Advertisements are not based on the quality of the goods,but on the principle that if one keeps talking about the samething long enough ,eventually people will pay attention to it.
广告的误导性,不是品质,而是长期的潜移默化的结果
8. Advertisements are an insidious form of brainwashing,using the same techniques as slogans,catchphrases, etc.
广告的误导性,洗脑,像标语一样洗脑
using the same techniques as巴拉巴拉
【insidious阴险的】
【brainwash洗脑】
【slogan标语】
【catchphrase标语】
总结
词汇+句法+思想
1.可以运用高级词汇高级句法,文中有标明
2.多考虑并列的短语词汇句型and连接,增强效果
3.多考虑有反差性的表达,but或者用and连接有反差性的词汇,增强表达,更显高级
4.运用想象,with巴拉巴拉//////without巴拉巴拉
如果有这个会怎么样怎么样,如果没有这个会怎么样怎么样